Alan Mutter, Reflections of a Newsosaur, April 27, 2007:
Why couldn't newspapers have come up with the sort of creative online business being brought to market by my friend Alan Jacobson?
He is starting a video classified site that he might have called Craig's Tube but instead will be known as RealPeopleRealStuff.
Alan is launching on a shoestring under the noses of some of the nation’s leading media companies. Among the clever, but not particularly ground breaking, tactics he will employ will be the viral, pass-along viewership that built YouTube into a $1.6 billion property.
Len Witt, Public Journalism Network May 1, 2007:
So maybe when the newspaper revenues fall and you are in the newspaper design business it might be time to try something a bit different. Here is designer Alan Jacobson's viral video ad website.
I don't know if it will make him rich, but some of the videos/ads are very amusing. I like the stuffed beaver for sale ad.
Hawthorne Videoactive, Real people offer real stuff in video classifieds, May 14, 2007:
It’s not exactly E-Bay with video, and it isn’t exactly Craig’s list with webcams. No, RealPeopleRealStuff.com mimics traditional newspaper classifieds, but online – and with video cameras replacing text as the persuasive medium. The quality of the videos will vary, of course, but you might be surprised what you’ll find. NPR composer, B.J. Liederman, for instance, pitching his custom composing.